Ben & Jerry’s is a firm that manufactures ice cream, frozen yogurt, and sorbet. The franchise may be the appropriate area to put your money if you’re willing to expand your portfolio and get into franchising.
Here we have discussed some significant points that will help you understand the company and its franchise policies.
About Ben & Jerry’s
Ben & Jerry’s has over 500 scoop shops worldwide and has been operating for four decades. Its mission is to make the best possible ice cream in the nicest possible way.
Their scoop shops are light, bright, happy places, and their staff always welcomes customers.
Ben & Jerry’s offers exciting and unique flavors of ice cream with chunks and swirls of chocolate, brownie, and nuts. They are known globally for this style of ice cream.
History Of Ben & Jerry’s
In 1978, two guys opened the ice cream business with $5 correspondence courses in ice cream making from Penn State.
Ben and Jerry opened their first ice cream shop in a renovated gas station in Burlington, Vermont.
In 1980, Ben & Jerry’s started distributing among grocery stores and restaurants.
They rented a space in an old spool for the packaging and began packing their ice cream in pints.
Subsequently, Ben and Jerry’s started appealing to more and more people. So they decide to open their first franchise scoop shop in Shelburne, Vermont.
In 1983, Ben & Jerry’s ice cream was built as “the world’s largest ice cream sundae” in St. Albans.
Moreover, Ben & Jerry adopted many changes and added new flavors, offers, and many more year by year.
In the 1990’s they came up with the concept of No fat, No Lactose, and No Cholesterol ice creams. They wanted all kinds of people to be able to taste their ice cream without any worry. Currently, Ben & Jerry’s has more than 615 locations worldwide.
Ben & Jerry’s Franchise Model
|Royalty-Fee||3% of gross sales|
|Area Requirement||Approximately 750 to 1200 sq. ft|
Training And Support
Ben & Jerry’s provides the initial training to two persons before opening a scoop shop and to one additional person within the first six months of opening.
The training consists of five and one-half days of instructions conducted at the franchisor’s central office headquarters in South Burlington, Vermont. The program consists of lectures, conservations, presentations, and field trips.
Terms And Renewal Of Agreement
The initial term of Ben & Jerry’s franchise agreement is ten years for scoop shops and five years for satellite shops.
If requirements are met, franchisees can renew the agreement for one additional period of 10 years for scoop shops. There is no renewal option for satellite shops.
Ben & Jerry’s Comparison
|Company||Ben & Jerry’s||Menchie’s|
|Initial Investment||$143,400-$446,100||$300,000 to $350,000|
|Annual Revenue||$450 Million||$194 Million|
Frequently Asked Question
How many Ben and Jerry's franchises are there in the USA?
There are more than 615 locations in the USA.
Does Ben & Jerry's offer franchising?
Yes, Ben & Jerry’s is an ice cream store & it offers franchise opportunities.
How much does a Ben & Jerry's Franchise Cost?
To buy the Ben & Jerry’s franchise, you’ll require an investment of $143,400-$446,100 and an initial franchise fee of $37,000.
Amit Gupta is the founder of DrFranchises – a digital marketing agency that helps brands rank better on Google Maps through local SEO strategies. Amit has over 11 years of experience in digital marketing, SEO, email marketing, and social media marketing. He’s also the owner of multiple franchises and has helped countless brands achieve success online. When he’s not working, Amit can be found playing with his dog.