Buying a franchise is an exciting step towards owning your own business, but it’s only the first step.
To make the most of a franchise opportunity, you need to have the right tools to manage customer relationships and ensure that sales are maximized. That’s where franchise CRM software comes in.
Franchise CRM software provides businesses with powerful features that allow them to track leads, build stronger relationships with customers, and analyze data for better decision-making.
It also helps teams stay connected across multiple locations by allowing them to share information quickly and easily.
In this article, we will look at 10 of the best CRM software for franchises available today that can help you take your franchise business to the next level. Read on to find out which one is right for you.
What Exactly Is a Franchise CRM Software?
Before we dive into our list of the 10 best franchise CRM software, let’s examine what exactly a franchise CRM software is and how it can help your business.
A franchise CRM (customer relationship management) software is an online platform that helps businesses manage their customer relationships across multiple locations.
It provides users with powerful features such as lead tracking, customer segmentation, data analysis, targeted campaigns for customers at different stages in the sales cycle, automated workflows for sales processes, and more.
In addition to these core functions, some solutions also offer specialized tools specifically designed for franchises, such as territory-based marketing campaigns or multi-location reporting.
Franchise CRMs are designed to make it easier for businesses to track leads across multiple locations while still providing a consistent experience around branding and messaging.
This allows teams throughout the organization to stay connected even if they’re geographically dispersed and share information quickly and easily.
Franchise CRMs also provide powerful analytics so you can have better insights into customer behavior patterns which can help you target specific groups of customers with tailored messages or offers based on their past interactions with your brand.
10 Best Franchise CRM Software
Now that you’re familiar with franchise CRM software and how it can help your business, let’s look at 10 of the best solutions available today.
1. Salesforce
Salesforce is one of the best franchise CRM software solutions available today and has been helping businesses manage their customer relationships since 1999.
It provides an intuitive, user-friendly platform with a wide range of features designed specifically for franchises.
Salesforce’s suite of products can help franchisors track across multiple locations, monitor franchisee activity such as sales figures, and create tailored, targeted campaigns for customers at different stages in the sales cycle.
Not only this, but Salesforce also offers specialized tools for franchises, such as multi-location reporting and territory-based marketing campaigns.
Its robust data analytics feature helps users gain valuable insights into customer behavior patterns which can be used to send targeted messages or offers based on past interactions with their brand.
This allows businesses to get better results from their marketing efforts and reach more customers in less time.
Features
- Collaborative Forecasts
- Marketing Cloud
- Customer Cloud
- Workflows
- Commerce Cloud
- AppExchange
- Salesforce Reports & Dashboards
- Territory Management
- Salesforce Mobile App
- Lightning Snap-Ins
- Lead Management
- Files Sync and Share
Pricing
| Plan | Starter | Professional | Enterprise | Unlimited |
| Price | $25/user/month* | $75/user/month* | $150/user/month* | $300/user/month* |
| Max Users | 10 | Unlimited | Unlimited | Unlimited |
| Includes | Lead Management, Opportunity Management | Everything in Starter plan + Rules-Based Lead Scoring, Sales Cycle Forecasting | Everything in Professional plan + Workflow Automation, Sales Team Collaboration, Opportunity Splits, Advanced Reporting, Sales Console Apps | Everything in Enterprise plan + Sales Console Apps, 24/7 Support |
Please note that SalesForce have many plans, but we have shared the pricing details of their sales CRM only.
2. Oracle Netsuite
Oracle Netsuite is a cloud-based platform that helps franchisors manage customer relationships, sales operations, and accounting.
It offers features such as lead management, automated order processing, and real-time reporting.
Its powerful CRM tools allow businesses to keep track of customer data across multiple locations, giving them the ability to segment customers into different groups for targeted campaigns or discounts.
Additionally, it provides in-depth analytics, which can further enhance the effectiveness of their marketing efforts.
Netsuite also comes with built-in financial modules that allow users to monitor cash flow, invoices, and payments in real-time.
This ensures that franchises have an accurate view of their finances at all times, enabling them to make informed decisions about their business.
Features
- Sales Forecasting
- Customer management
- Campaign Management
- Time Tracking
- Incentive Compensation
- Email Marketing
- Opportunity Management
- Real-time Dashboards
- Lead management
- Reporting and analytics
Pricing
Not available. Please contact NetSuite to get a price quote.
3. Zoho Office Suite
A popular choice among franchises, the Zoho One CRM solution is hosted in the cloud and was designed with the requirements of small and medium-sized companies in mind.
This solution comes with all of the essential features that premium CRM solutions offer but at a more affordable price.
In addition to this, Zoho One CRM also offers an array of advanced features that make it an excellent choice for franchises.
These include the ability to create separate accounts for each franchise location, multi-location reporting tools, territory management tools, and more.
This platform is also mobile responsive, so you can access it from anywhere.
The gamification feature of Zoho One CRM allows franchisors to recognize and reward their most successful franchisees, and its data analytics feature helps businesses gain valuable insights into customer behavior.
Features
- Sales Force Automation
- Deal Management
- Lead Management
- Workflow Automation
- Contact Management
- Process Management
- Omnichannel
- Analytical Components
- Sales Enablement
- Performance Management
- Predictive Sales and Intelligence
- Customization
- Marketing Automation
Pricing
| Plan | Price |
|---|---|
| Standard | $14/user/month |
| Professional | $23/user/month |
| Enterprise | $40/user/month |
| Ultimate | $52/user/month |
4. FranchiseSoft
FranchiseSoft is a comprehensive CRM and franchise management solution that helps franchisors manage their customer interactions and connections across multiple locations.
It offers features such as marketing automation, lead management, and multi-location reporting.
This solution also has an integrated accounting system that allows businesses to track their finances efficiently.
FranchiseSoft provides a powerful customer segmentation feature that helps users create targeted campaigns based on customer demographics and behavior.
What’s more, FranchiseSoft offers in-depth analytics that can help franchisors better understand their customer’s needs and preferences.
This allows them to create tailored campaigns that get the best results for their business.
Features
- Automatic Re-ordering
- Commission Management
- Construction Tracker
- Franchise Intranet
- Job Scheduling
- Online Store
- Website Manager
Pricing
Not available. Please contact FranchiseSoft to get a price quote.
5. FranConnect
FranConnect is a cloud-based franchise management system that offers complete and comprehensive solutions for any and all requirements of a franchise business.
It provides an all-in-one suite of tools such as CRM, marketing automation, business intelligence, and analytics, making it an ideal choice for franchises seeking comprehensive solutions tailored to their needs.
FranConnect is one of the few customer relationship management (CRM) programs available on the market that is geared specifically toward franchises.
This platform provides users with a full suite of features designed to help them manage customer relationships, build better marketing campaigns, and grow their businesses.
It offers powerful lead management tools that allow franchises to track leads across multiple locations and easily identify where they are in the sales cycle, making it an overall great solution for franchises.
Features
- Activity Tracking
- Interaction Tracking
- Contact Database
- Customizable Templates
- Email Templates
- Contact Management
- Reminders
- Task Management
- Email Marketing
- Lead Generation
- Campaign Management
Pricing
Not available. Please contact Franconnect to get a price quote
6. Hubspot
A robust CRM tool, HubSpot offers both a free and paid version, so users can choose the option that best suits their needs and budget.
The solution helps businesses track leads across multiple locations, analyze customer data to segment them into marketing campaigns, and build better relationships with franchisees and customers.
HubSpot’s suite of products includes email, content, and marketing automation tools designed to help businesses get the most out of their customer relationships.
It has built-in email templates for franchises, allowing them to send tailored messages quickly and easily.
With HubSpot’s comprehensive analytics feature, users can track what works best for their franchise’s customers, as well as which campaigns are most effective in generating leads and sales.
This helps users make data-driven decisions to improve their franchise’s performance.
Features
- Customized Dashboard
- Task Management
- CRM Database
- Gmail and Outlook Integrations
- Built-in Analytics
- Email Marketing
- API
- Segmentation
- Lead Capture Tools
- ROI Analytics
- Top Grade Automation Tools and Workflows
- Reporting and Analytics
- Integrates with Social Media
- Meeting Scheduling and Live Chat
- Ticketing System
- SEO Advisor, and more
Pricing
| Plan | Price | Includes |
|---|---|---|
| Free Tools | $0 | Marketing tools Service tools Sales tools CMS tools Operations tools |
| Starter | $30/mo | 1,000 marketing contacts Sales Hub Starter Service Hub Starter Includes 2 paid users Includes 2 paid users Operations Hub Starter CMS Hub Starter |
| Professional | $1,600/mo | Starter CRM Suite, plus: Includes 2,000 marketing contacts, Sales Hub Professional, Service Hub Professional, Includes 5 paid users, Includes 5 paid users, Operations Hub Professional, CMS Hub Professional |
| Enterprise | $5,000/mo | Professional CRM Suite, plus: Includes 10,000 marketing contacts, Marketing Hub Enterprise, Includes 10 paid users, Sales Hub Enterprise, Service Hub Enterprise, CMS Hub Enterprise, Includes 10 paid users, Operations Hub Enterprise |
7. SeoToaster Ultimate CRM
Check out SeoToaster Ultimate CRM if you are looking for powerful customer relationship management (CRM) software that is tailored to the needs of franchises.
This software allows users to capture, store and segment customer data in one centralized database, making it easier to manage customer relationships across multiple locations.
You will be able to better manage your marketing efforts, customer interactions, and sales processes with the help of this program.
In addition to this, it is simple to use and can be adapted to meet your specific requirements.
SeoToaster also has a Franchise Management and Operating System (FMOS), which helps franchisors manage their franchisees from a single location.
This is an ideal solution for any business looking to stay organized and connected with its customers across multiple locations.
Features
- Contact Sharing
- Data Visualization
- Dashboard
- Social-Media Integration
- Lead Scoring
- Scheduling
- File Transfer
- Call Tracking
- Data Import
- Customer Management
- Supplier Management
- Sales Automation
- Inventory Tracking
- Marketing Automation, and more
Pricing
$49/month – $899/month
8. Brandwide Franchise CRM
Brandwise Franchise CRM is one of the top business solution services that can be used during the expansion of your franchise.
This software allows you to manage customer information and keep track of sales performance across different locations.
Franchisees can take advantage of a white-labeled CRM, a marketing platform, and completely managed marketing solutions, all in one place.
With this, franchisees can track all sales performance data in real time and make the most of their digital marketing campaigns.
Brandwide Franchise CRM also allows you to manage customer relationships with ease.
It helps you build strong relationships with customers by offering personalized communications and targeted promotions that are tailored to their needs.
Features
- Email, Social & SMS marketing
- Automate Onboarding
- Collaboration
- LMS for Training
- Collaboration
- Shared Library
- Customer Management
- Corporate Dashboard
- Franchisee Sales, Ops, & Local Marketing
Pricing
Not available. Please contact Brandwide to get a price quote
9. Franchise 360 by Greyridge Solutions
Franchise 360 by Greyridge Solutions is web-based franchisee recruitment, CRM operations management, and intranet software.
It helps franchisors streamline operations and maximize performance with advanced customer relationship management capabilities.
The platform offers features like document and invoice management, job scheduling, lead tracking, and customer segmentation to help users manage their franchisees more efficiently.
It also allows businesses to quickly generate invoices, track sales commissions and payments, and generate reports on key performance metrics.
With Franchise 360, franchisors can easily keep track of the activities of individual franchisees, such as sale figures, marketing campaigns, and customer feedback.
This helps them measure each franchisee’s performance accurately and make decisions on how to best support their growth.
Features
- Recruitment
- Support & Hosting
- Intranet
- CRM
- Class Management
- Extensions
- Operations
Pricing
Starts at $33.13 per month and have to pay $1060.14 one-time installation fee.
10. OnePageCRM
OnePageCRM is an action-focused CRM solution aimed at small businesses.
It provides a straightforward and simple-to-use platform that helps franchisees easily manage and track leads, customers, sales opportunities, tasks, contacts, and other important data.
OnePageCRM also offers many features specifically tailored to franchises, such as sales automation, pipeline management, contact segmentation, and customizable reporting.
It’s also easy to integrate with other popular software such as Gmail, Outlook, and Google Drive.
OnePageCRM is a great option for franchises that need a simple yet powerful CRM solution at an affordable price.
The team over at OnePageCRM also offers excellent customer service and is always willing to help with any queries.
Features
- Sales Automation
- Email Management
- Team Collaboration
- Mobile Sales CRM
- Contact Management
- Reporting
- Next Action Sales Method
- Pipeline Management
- AI-Powered Route Planner
Pricing
| Plan | Price | Includes |
|---|---|---|
| Business | $ 19.95 user / month | Unlimited Contacts, Notes, Deals Full Email Sync Products & Services Catalog Bulk Email Send Custom Activity Reports Kanban Deal Management Al-powered Route Planner Native iOS and Android mobile apps World-Class Support Powerful Integrations Web Forms KPIs Dashboard Business Card Scanner Email Tracking Deal Velocity Fetch Historical Emails Multiple Pipelines User Groups and Focused Users 30-day Contact and Deal Restore Required Fields |
| Professional | $ 9.95 user / month | Unlimited Contacts, Notes, Deals Full Email Sync Products & Services Catalog Bulk Email Send Custom Activity Reports Kanban Deal Management Al-powered Route Planner Powerful Integrations Native iOS and Android mobile apps World-Class Support Business Card Scanner Web Forms KPIs Dashboard |
Comparison
| Franchise CRM Software | Rating | Best for | 24×7 Support | Free Features | Supported Platforms |
|---|---|---|---|---|---|
| Salesforce | 4.4/5 | Any size | No | No | Web Android iPhone/iPad |
| Oracle Netsuite | 4.1/5 | Medium-sized companies | Yes | No | Web Android iPhone/iPad |
| Zoho Office Suite | 4.5/5 | Small and medium-sized companies | Yes | Yes | Web Android iPhone/iPad |
| FranchiseSoft | 4.3/5 | Small and medium-sized companies | No | No | Web Android iPhone/iPad |
| FranConnect | 4.3/5 | Small to large-sized companies | No | No | Web Android iPhone/iPad |
Conclusion
These are 10 of the best franchise CRM software solutions available today.
Each of these solutions offers something a bit different, so it’s important to do your research and find out which one is the best solution for your business needs.
With the right CRM solution for franchise, you’ll be able to better manage customer relationships, track sales performance, and streamline your overall operations.
FAQ
Can franchise CRM software help me manage and track leads and sales?
Yes, Most franchise CRM software can help you manage and track leads and sales by providing a centralized platform to store and manage customer and sales data.
The software can also automate lead capture and assignment, track customer interactions and purchase history, and generate reports to help you analyze and improve your sales performance.
Is franchise CRM software customizable to meet my specific business needs?
Yes, most franchise CRM solutions are customizable to meet the specific needs of your business.
You can typically customize fields, workflows, and reports to fit your unique business requirements.
Additionally, many franchise CRM vendors offer professional services to help you customize and configure the software to meet your needs.
Reach out to the software support team before making a decision.
Can I access franchise CRM software from any device or location?
Yes, most franchise CRM software is web-based, meaning you can access it from any device with an internet connection.
Some solutions may also offer mobile apps for iOS and Android devices, allowing you to access the software on the go.
Can franchise CRM software help me improve communication and collaboration with franchisees?
Yes, franchise CRM software can help you improve communication and collaboration with franchisees by providing a centralized platform for sharing information and communicating with your franchisees.
The software can also provide real-time visibility into franchisee performance and compliance, making it easier to identify areas for improvement and collaborate on solutions.
How does franchise CRM software integrate with other business tools and systems?
Franchise CRM software can integrate with other business tools and systems using APIs or pre-built integrations.
Common integrations include email marketing software, accounting software, and franchise management systems. Integrating with other systems can help you streamline your workflows and improve data accuracy and consistency across your business.
Amit Gupta is an experienced expert in digital marketing and co-founder of DrFranchises. With more than 11 years of knowledge in franchise digital marketing, SEO, email marketing, and social media marketing, Amit has helped many brands achieve incredible success online. As a passionate entrepreneur and owner of 7 franchises, he continues to study franchise models, looking at costs, revenue, and profitability to guide brands toward profitable growth. When he’s not working on digital marketing, Amit enjoys spending time playing with his beloved dog.