Buffalo Wild Wings Franchise Cost, Profit & Failure Rate 2024

Buffalo Wild Wings has become a household name in the restaurant industry, with its unique combination of sports bar atmosphere and delicious wings.

Its success has made it one of the most popular franchises in America, prompting many aspiring entrepreneurs to consider opening their own Buffalo Wild Wings franchise.

As a Buffalo Wild Wings franchisee, you can provide exquisite meals to your customers while reaping the benefits of the brand’s reputation and success.

Additionally, you get to enjoy the satisfaction that comes with being part of one of America’s most beloved restaurant chains.

But what does it take to open a successful Buffalo Wild Wings? In this article, we’ll look at the process of opening a Buffalo Wild Wings franchise, including its requirements and estimated costs.

Buffalo Wild Wings franchise

About Buffalo Wild Wings

Buffalo Wild Wings is a popular casual dining restaurant and sports bar franchise with over 1,200 locations across the United States, Mexico, India, Canada, Philippines, Panama, United Arab Emirates, and Saudi Arabia.

The chain is best known for its Buffalo-style chicken wings served in various flavors as well as a selection of craft beers and unique sauces.

One of the hallmarks of the franchise is that most locations are situated close to college campuses or in up-and-coming residential neighborhoods.

In addition to its classic wings and beer offerings, Buffalo Wild Wings also serves other traditional American fare such as burgers, ribs, sandwiches, and salads.

The menu also features unique appetizers such as boneless wings, mini corn dogs, and mozzarella sticks.

The chain has been widely praised for appealing to both adults and children alike with its expansive menu options and family-friendly atmosphere.

When you open a Buffalo Wild Wings franchise, you’ll benefit from the brand’s long-standing reputation and success in the industry.

You can also take advantage of its unique atmosphere and menu to attract customers looking for a casual dining experience with a twist.

Buffalo Wild Wings Franchise History

Buffalo Wild Wings Franchise History

The story of Buffalo Wild Wings started in 1982 with two friends, Scott Lowery and James Disbrow, who had recently moved to Ohio from Buffalo.

After finding themselves craving the authentic Buffalo-style wings that they were familiar with back in New York, they decided to start their own restaurant called Buffalo Wild Wings & Weck (BW3) in Columbus, Ohio.

BW3 immediately became a hit with the local college crowd, with its unique combination of sports bar atmosphere and delicious wings.

Over the next ten years, Disbrow and Lowery opened six more locations in Ohio, Steamboat Springs, and Indiana.

In 1992, they decided to take things a step further by working with Francorp to start franchising BW3. Within a year, eight more franchise locations were added, mainly in Ohio. 1998 saw the rebranding of BW3 to Buffalo Wild Wings as the chain got ready for national expansion.

2011 marked the first international opening in Canada, and in 2014, the chain opened its 1000th location.

In 2023, there were over 1240 Buffalo Wild Wings locations across the United States, Mexico, India, Canada, Philippines, Panama, United Arab Emirates, and Saudi Arabia.

Buffalo Wild Wings Franchise Model

Cost Or FeesAmount
Initial Investment$2,480,000–$4,600,000
Franchise Fee$25,000
Royalty Fee5%
Estimated Outlets1240+

Buffalo Wild Wings Franchise Revenue

Buffalo Wild Wings has cemented its place among the top restaurant franchises in America, generating an impressive annual revenue of $2 billion.

The chain is also supported by a workforce of over 44,000 employees, giving it a revenue-per-employee ratio of $45,227.

On average, each Buffalo Wild Wings franchise earns around $3.3 million in annual revenue and enjoys a 17% EBITDA margin.

This combination of strong revenue and profitability has been a key factor in the chain’s success, as well as its ability to attract new franchise owners.

The company has also been able to consistently increase sales over the years due to its focus on delivering unique experiences for customers.

Through creative marketing campaigns and unique events, Buffalo Wild Wings has managed to draw loyal customers who continue to keep coming back for more.

Buffalo Wild Wings Franchise Requirements

Buffalo Wild Wings franchisees must meet a variety of requirements before they can open a location.

First and foremost, potential franchisees must meet the financial requirements, which include having a net worth of at least $1,500,000 and liquid assets totaling at least $750,000.

In addition to these financial requirements, Buffalo Wild Wings also looks for experienced entrepreneurs who demonstrate strong management skills and business acumen.

They should have experience running successful businesses and working with employees in the restaurant or hospitality industry.

Potential franchisees must also possess an understanding of the company’s culture and long-term goals.

They should be familiar with the brand’s core values and be able to accurately portray them in their own operations.

Franchise Training And Support

BWW Franchise Training And Support

Regarding training and support, Buffalo Wild Wings ensures that all franchisees are well-prepared for the endeavour.

Before opening a location, at least four people from the management team must attend a comprehensive training program which consists of 40 hours in the classroom and 120 hours on-the-job.

The program covers topics such as store operations, marketing strategies, customer service, and food safety.

Once their location is open, Buffalo Wild Wings provides ongoing support to help them operate efficiently.

This includes assistance with marketing efforts and other areas related to running a successful restaurant business.

Buffalo Wild Wings Franchise Terms Of Agreement & Renewal

The terms of agreement and renewal for a Buffalo Wild Wings franchise are designed to provide long-term stability and investment security to franchisees.

The initial term of an agreement is 20 years, after which it can be renewed in 10-year increments for an unlimited number of times.

In order to qualify for renewal, the franchisee must have paid all fees due under the contract agreement.

A renewal fee of $20,000 must also be paid before the new term begins. This fee ensures that the franchisee has met all requirements and is still committed to following all brand standards.

Failure Rate Of Buffalo Wild Wings

Franchised Outlets:

YearOutlets at the Start of the YearOutlets at the End of the YearNet Change

For the Franchised outlets:

  • In 2020, the failure rate was (43)/573×100≈7.50%
  • In 2021, the growth rate was (3)/530×100≈0.56%
  • In 2022, the failure rate was (4)/534×100≈0.74%

Company-Owned Outlets:

YearOutlets at the Start of the YearOutlets at the End of the YearNet Change

For the Company-Owned outlets:

  • In 2020, the growth rate was (35)/638≈5.48%
  • In 2021, the failure rate was (11)/673×100≈1.63%
  • In 2022, the failure rate was (3)/662×100≈0.45%

Total Outlets:

YearOutlets at the Start of the YearOutlets at the End of the YearNet Change

For Total outlets:

  • In 2020, the failure rate was (8)/1211×100≈0.66%
  • In 2021, the failure rate was (7)/1203×100≈0.58%
  • In 2022, the failure rate was (7)/1196×100≈0.58%

According to the above-mentioned data, we can see that the franchised outlets for Buffalo Wild Wings grew only in 2021, showing a growth rate of 0.56%. However, in 2020 and 2022, the comoany showed a failure rate 7.50% and 0.74% respectively.

On the other hand, for company-owned outlets, the failure rate of Buffalo Wild Wings was lying in the range between 1.63% and 0.45% for the same period of time. the company started with postive net change, showing a growth of 5.48%.

Overall, when we combine the data of franchise and company-owned outlets, we can see that the Buffalo Wild Wings franchise has declined in the years 2020-2022 showing a total failure rate between 0.66% and 0.58%.

Buffalo Wild Wings Franchise Obligations And Restrictions

Like most franchises, Buffalo Wild Wings imposes a few obligations and restrictions on its franchisees.

For example, the control person or franchisee must manage the sports bar full-time and well throughout the Franchise Agreement.

The “control person” is the person with the power to sign all contracts, supervise the overall administration of the sports bar, and actively conduct the commercial activities of the sports bar. 

Franchisees, their control person, or the unit general manager must provide direct on-premises supervision for the sports bar.

Franchisees are also prohibited from selling unapproved products or menu items at the sports bar or using the space for other purposes besides running a sports bar.

BWW Franchise Financial Assistance

Buffalo Wild Wings does not offer direct or indirect financing to its franchisees.

The company does not guarantee any notes, leases, or other obligations related to the opening of a Buffalo Wild Wings location.

Franchisees are responsible for their own finances, and it is important for them to plan and budget accordingly.

As with any business venture, the success of a Buffalo Wild Wings franchise largely depends on proper financial planning and sound decision-making.

Opportunities abound for entrepreneurs in restaurant franchising, including brands like Golden KrustAuntie Anne’sEl Pollo LocoWahlburgers, and Mission BBQ Franchise.

Buffalo Wild Wings Comparison

CompanyBuffalo Wild WingsJollibee
Year Founded19821978
Franchise Fee$25,000$35,000
Initial Investment$2,480,000–$4,600,000$450,000—$800,000
Number of Outlets1240+1300+


Buffalo Wild Wings is a well-established restaurant franchise with a successful track record.

The chain has earned an impressive annual revenue of $2 billion and offers potential franchisees the opportunity to join its ever-growing network of locations.

Overall, Buffalo Wild Wings is an excellent opportunity for entrepreneurs interested in running a successful restaurant business.

With its comprehensive training program and ongoing support, the chain offers franchisees the chance to run their own sports bar while gaining access to a wide range of business resources.


Does Buffalo Wild Wings Franchise Offer Franchising?

Yes, Buffalo Wild Wings offers franchising opportunities.

Who Founded Buffalo Wild Wings Franchise?

Buffalo Wild Wings was founded in 1982 by James Disbrow and Scott Lowery.

How Many Buffalo Wild Wings Franchise Locations Are There?

There are currently more than 1,200 Buffalo Wild Wings locations across the United States and worldwide.

Is Opening A Buffalo Wild Wings Franchise Franchise A Good Investment?

Yes, owning a franchise at Buffalo Wild Wings can be a lucrative business endeavor.

With the right planning and management, franchisees can enjoy long-term success with their Buffalo Wild Wings location.

Where is the headquarters of Buffalo Wild Wings?

The headquarters of Buffalo Wild Wings is located in Atlanta, Georgia, United States.

Who owns Buffalo Wild Wings?

Inspire Brands LLC is an American holding company and franchisor of Arby’s, Sonic Drive-In, Buffalo Wild Wings and many other brands.

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