Clean Juice Franchise Cost, Profit & Failure Rate 2024

Clean Juice is an organic juice bar franchise that offers a range of delicious and healthy options to suit the needs and tastes of any customer. With convenient locations in multiple states, Clean Juice provides customers quick access to nutritious snacks, smoothies, juices, acai bowls, oatmeal bowls, energy bites, and more.

If you’re someone who cares about living a healthy lifestyle and providing nutritious options to others, Clean Juice is the perfect franchise opportunity. As a franchisee, you’ll have access to Clean Juice’s brand recognition and leadership, as well as a full suite of training and support resources.

In this article, we’ll cover everything you need to know about becoming a Clean Juice franchisee, from the company’s humble beginnings to the current franchise costs and requirements.

Clean Juice Franchise

About Clean Juice

Clean Juice is a certified organic juice bar with locations across the United States. It’s known for its commitment to health and wellness, offering delicious and nutritious options that appeal to the health-conscious consumer.

At Clean Juice, customers will find an array of tasty smoothies and juices made from fresh fruits, vegetables, herbs, and nuts. They also offer acai bowls made with acai berries, granola, and other toppings. Wraps are available as well, as are oatmeal bowls and energy bites.

At Clean Juice, they believe in providing their customers with nutrient-rich options that support overall health and wellness. They strive to make these nutritious offerings accessible to as many people as possible by offering convenient locations in multiple states in the US.

That’s what makes opening a Clean Juice franchise such an attractive opportunity: You have the chance to bring healthy, tasty options to your community while also reaping the rewards of being part of a successful business.

Clean Juice History

Clean Juice is a certified organic juice bar franchise that has quickly become one of the fastest-growing companies in the United States.

Founded in 2014 by husband and wife Landon and Kat Eckles, Clean Juice started as just a kitchen experiment for Kat, who wanted wholesome food choices. But soon enough, the benefits of her organic juices and smoothies were noticed by more than just her family and friends, leading to the opening of the first Clean Juice location in Huntersville, North Carolina, in 2015.

The success of Clean Juice’s business model led them to launch their franchising platform in the summer of 2016. The first franchised location opened its doors in Carrollwood, Florida, in March 2017, with five more franchises open for business by July of that same year.

In 2020, Clean Juice celebrated a major milestone with the opening of their 100th location in Morristown, Tennessee – and they continue to grow exponentially with over 170 locations either already in operation or development across 30 states nationwide.

Today, Clean Juice has an impressive presence among health-conscious consumers looking for nutritious snacks or meal options made with natural ingredients free from synthetic colors, flavors, or preservatives.

Clean Juice Franchise Model

Cost Or FeesAmount
Initial Investment$259,000 – $502,500
Net worth$500,000
Royalty fee6%
Area RequirementN/A
Total Outlets170

How Much Does It Cost To Open A Clean Juice Franchise?

How Much Does It Cost To Open A Clean Juice Franchise

The cost of opening a Clean Juice franchise can vary based on the size of the location, but generally, it will include an initial franchise fee, investment costs, and ongoing royalty fees.

The initial franchise fee is $45,000, which covers the use of the Clean Juice trademark and brand name as well as access to their proprietary business systems. 

In addition to this upfront cost, you can expect to make an initial investment ranging from $274,500 to $576,000, depending on the store’s size and location. This investment typically covers expenses such as construction costs for build-out and equipment for your location.

Once your Clean Juice location is open for business, you’ll be responsible for ongoing royalty fees that are paid monthly. These fees cover administrative costs associated with supporting franchises, such as marketing and technology support. The royalty fees are 6% of gross monthly sales plus 1% in brand marketing fees and a $100 monthly technology fee.

Fortunately for veterans, Clean Juice offers a 10% discount on the initial franchise fee, dropping it to $40,500. While not all expenses associated with opening a Clean Juice franchise can be waived or discounted, this is still an attractive option for veterans looking to enter the franchising world.

Clean Juice Franchise Revenue & Profit

The revenue and profit of a Clean Juice franchise could vary depending on the size of the outlet, number of employees, location, operating expenses, etc.

However, as per the performance of 101 franchised outlets out of 123, a Clean Juice franchise owner makes $581,000 in sales per year on average.

If we assume a profit margin of 15% as per the industry standard, then we can find out that a Clean Juice franchise owner makes $87,150 in net profit on average.

Financial OverviewPercentage of RevenueAmount ($)
Individual Franchise Annual Revenue100%581000.00
Franchise Royalty Fees5.31%(30865.63)
Cost of Goods Sold (COGS)26.56%(154328.13)
Labor (Variable)13.81%(80250.63)
Total (Expenses)85.00%(493850.00)
Net Profit15.00%87150.00

Note: The displayed expenses are estimates based on industry averages and standard costs. Actual expenses may vary due to factors like location, business size, and market conditions. We recommend conducting detailed research or consulting with a financial advisor for a tailored financial analysis.

Clean Juice Franchise Requirements

In order to become a Clean Juice franchisee, candidates must meet certain financial and personal criteria.

Financially, applicants must have access to liquid capital totaling at least $120,000 as well as a net worth of at least $500,000. These requirements are designed to ensure that you have the resources necessary to successfully open and manage your Clean Juice location.

In addition to meeting the requisite financial requirements, prospective franchisees should also have a genuine interest in furthering their own health journey and helping others lead healthier lives.

At Clean Juice, they believe in living an organic lifestyle — from sourcing fresh produce from local farmers’ markets to highlighting the numerous benefits of adding nutrient-rich juices and smoothies into your diet. Therefore, it’s important that prospective franchisees understand the importance of this lifestyle and can represent it through their own enthusiasm for clean eating habits.

Payback Period Of Clean Juice

As we know, a Clean Juice franchise owner makes $581,000 in sales per year on average, so based on the estimated profit margin of 15%, the yearly profit would be $87,150.

So, to find out how long it will take to earn back the initial investment:

Payback Period = Investment / Yearly Profit = $502,500 / $87,150 = 5.76 years

Based on these figures, it will take approximately 6 years to pay back the initial investment for Clean Juice. This time period could be longer or shorter depending on your sales, revenue, and profit figures.

Clean Juice Failure Rate

Franchised Outlets:

YearOutlets at the Start of the YearOutlets at the End of the YearNet Change

For the Franchised outlets:

  • In 2020, the growth rate was (17)/72×100≈23.61%
  • In 2021, the growth rate was (17)/89×100≈19.10%
  • In 2022, the growth rate was (17)/106×100≈16.03%

Company-Owned Outlets:

YearOutlets at the Start of the YearOutlets at the End of the YearNet Change

For the Company-Owned outlets:

  • In 2020, the growth rate was (2)/11×100≈18.18%
  • In 2021, the failure rate was (0)/13×100≈0.00%
  • In 2022, the failure rate was (2)/13×100≈15.38%

Total Outlets:

YearOutlets at the Start of the YearOutlets at the End of the YearNet Change

For Total outlets:

  • In 2020, the growth rate was (19)/72×100≈22.89%
  • In 2021, the growth rate was (17)/89×100≈16.66%
  • In 2022, the growth rate was (15)/106×100≈12.60%

According to the above-mentioned data, we can see that the franchised outlets for Clean Juice grew from 2020 to 2022, showing a growth rate between 23.61% and 16.03%.

On the other hand, for company-owned outlets, the failure rate of Clean Juice was lying in the range between 0.00% and 15.38% for the same period of time. The company started with a positive net change, showing a growth rate of 18.18% in 2020.

Overall, when we combine the data of franchise and company-owned outlets, we can see that the Clean Juice franchise has expanded in the years 2020-2021, showing a total growth rate between 22.89% and 12.60%.

Clean Juice Franchise Training and Support

Clean Juice Franchise Training and Support

Clean Juice provides comprehensive franchise training and support to ensure each franchisee is properly equipped to run their business with success.

Before opening, franchisees and their management team will attend Clean Juice University held at Clean Juice’s certified training stores in Charlotte, North Carolina.

Here, they’ll learn the ins and outs of the Clean Juice brand, including how to recruit & hire staff, develop team training, market their store effectively, understand the basics of finance & leadership, deliver exceptional guest experiences, as well as maintain certified organic standards. This classroom-based training totals approximately 70 hours.

In addition to classroom-based training, franchisees also receive up to 32 hours of on-the-job training from Clean Juice corporate personnel.

Once your location is open for business, you’ll have access to a dedicated support system that will be there whenever you need it.

Clean Juice Franchise Terms Of Agreement & Renewal

The Clean Juice franchise agreement is a 10-year term with the option to renew after that for an additional two 5-year terms. Renewal fees are set at $2,500 and must be paid before the start of each term in order to maintain Clean Juice Franchise certification.

The terms of the agreement cover both the initial 10-year term as well as any additional 5-year terms. The agreement outlines the rules and regulations that franchisees must adhere to, so it’s important that you read through each section carefully in order to fully understand your responsibilities before signing.

Clean Juice Franchise Obligations and Restrictions

As a Clean Juice franchisee, you’ll be required to follow the brand’s standards when it comes to recipes and ingredients. You’ll also need to keep your store fully stocked with all of the necessary items for running a successful operation, such as signage, cups, smoothie mixes, and other supplies.

You’ll also be expected to maintain the highest standards of customer service, as well as uphold the clean juice brand image in your location. This means ensuring your staff is properly trained in product knowledge and customer service.

Clean Juice Franchise Financial Assistance 

Clean Juice does not offer any direct or indirect financing assistance to its franchisees, nor does it guarantee notes, leases, or obligations. However, in the past, Clean Juice has offered financing assistance for qualified franchise owners through third-party lenders.

Those looking for financial assistance to start their own Clean Juice franchise can explore the many financing options available from various banks and other lenders. These options may include Small Business Administration (SBA) loans, bank loans, traditional mortgages, Equipment Financing loans, merchant cash advances, and line of credit solutions, among many others.

Potential franchisees interested in juice franchise can investigate opportunities with Jamba Juice, and Playa Bowls franchise.

Clean Juice Comparison

CompanyClean JuiceJamba Juice
Founded In20141990
Initial Investment$259,000 – $502,500$238,600-$504,300
Total Outlet170900
Annual Revenue$215 Million$75 Million

Frequently Asked Question

What is the total number of Clean Juice locations?

In the United States, there are about 170 locations in planning or functioning in 30 states.

Will juice bars continue to thrive in the future?

Over the next five years, the Smoothie and Juice Bars industry is predicted to develop, boosted by the economy’s recovery from the coronavirus epidemic.

What is the target market for Clean Juice?

Clean juice is in a great position to capitalize on this market and address the demands of a growing number of people of all generations who are devoted to leading healthier lives.

Does Clean Juice Offers franchise?

Yes, Clean Juice offers remunerative franchise opportunities to entrepreneurs.

Who founded Clean Juice?

Clean Juice was started in 2016 by Landon and Kat Eckles. It was the first USDA-certified organic juice bar franchise. Landon Eckles is the current CEO of the company.

Where is Clean Juice headquartered?

The company is headquartered in Charlotte, North Carolina, United States.

Leave a Comment