Are you looking for an opportunity to start your own business? A fitness franchise may be the perfect option for you. One of the most popular franchises in this category is Hotworx.
This post will give you a breakdown of what Hotworx is all about and what it takes to open one of these franchises. So, if you’re interested in owning a fitness franchise, keep reading!
About HOTWORX Franchise
Hotworx is a franchise that offers an innovative fitness program to its customers. It combines infrared heat, resistance training, and vibration technology to create a unique full-body workout.
Hotworx utilizes patented technologies to provide users with an intense and effective exercise experience. Users can choose from different workouts, including yoga, Pilates, and other unique classes.
They also provide users access to a supportive community of instructors and trainers who can help them reach their fitness goals. Additionally, customers have the option of experiencing virtual reality with Hotworx’s patented VR cycle technology, allowing them to engage in immersive interactive workouts from the comfort of home.
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History Of HOTWORX
Hotworx Business began with a vision to bring customers the most innovative virtual workout experience worldwide.
Founded in 2014 by Chris Blankenship and Scott Eubanks, Hotworx Business has quickly become an industry leader in providing convenient, immersive fitness experiences that allow people to reach their goals and stay healthy from any location.
The Hotworx Business model is to provide members with a unique, immersive workout experience that combines infrared heat and virtual personal training sessions.
The company’s patented combination of infrared heating elements and specialized software creates an environment designed to boost performance and burn calories faster than traditional workouts. Additionally, the program incorporates high-quality audio/visual components and a variety of fitness classes that can be tailored to individual needs.
The company’s innovative approach to fitness quickly caught the attention of influential investors such as Mark Cuban, Rick Caruso, and many others. From there, Hotworx Business began expanding its virtual studio locations across the United States and Canada.
By 2017, the company had more than 150 locations in 24 different states, with a presence in major cities such as Atlanta, Chicago, New York City, Los Angeles, Dallas/Fort Worth, and many other areas.
Since then, Hotworx’s Business has continued to grow at an impressive rate.
In 2020, the company announced the launch of its first international studio locations in Mexico and Australia. Additionally, Hotworx Business has introduced partnerships with major companies such as Marriott and Hyatt to bring their virtual workout experience to even more people.
HOTWORX Franchise Model
| Total investment | $188,070 to $351,885 |
| Franchise fee | $19,950 |
| Royalty fee | $550/mo |
| Industry | Fitness studio |
| Estimated Outlets | 210 Units |
Burn Off App
A custom smartphone app tracks and logs the total number of calories burned during each HOTWORX workout.
Members of the HOTWORX studio are encouraged to participate in the 90-Day Burn-Off Competition and the yearly World Burn-Off Championship.
HOTWORX franchisees gain from the Burn Off App’s favorable influence on subscription renewal and membership retention.
HOTWORX Comparison
| Company | HOTWORX | Jazzercise |
|---|---|---|
| Founded In | 2014 | 1962 |
| Initial Investment | $188,070 to $351,885 | $3,700 |
| Franchise-Fee | $19,950 | $1,250 |
| Total Outlet | 210 | 8,460 |
| Annual Revenue | $341,000 | $100 Million |
Frequently Asked Questions
Is HOTWORX a franchise?
HOTWORX is one of the best fitness franchises that offer franchise opportunities with a proven business model.
How much does a HOTWORX franchise cost?
The total investment required to begin the operation of the HOTWORX franchise is $188,070 to $351,885, with a franchise fee of $19,950.
Who is the Owner of HOTWORX?
HOTWORX is owned by Fitness Franchising, LLC (FFL), an affiliate of the global fitness and lifestyle innovator, ClubCorp. FFL was formed in 2014 to create innovative concepts that help people stay physically active and socially engaged.
HOTWORX is their first brand under this umbrella and launched in 2015 as the world’s first infrared fitness experience.
Amit Gupta is the founder of DrFranchises – a digital marketing agency that helps brands rank better on Google Maps through local SEO strategies. Amit has over 11 years of experience in digital marketing, SEO, email marketing, and social media marketing. He’s also the owner of multiple franchises and has helped countless brands achieve success online. When he’s not working, Amit can be found playing with his dog.