Steak’ N Shake Franchise Owner Salary, Profit & Failure Rate 2024

If you are an entrepreneur looking to invest in a fast-food restaurant chain, then Steak ‘n Shake must have crossed your mind.

And if you are wondering how much a Steak ‘n Shake franchise owner makes, then this guide is for you!

Here we have covered all the information that you may need in order to invest in this franchise, including profit earnings, sales figures, payback period, etc.

How Much Does A Steak 'N Shake Franchise Owner Make

About Steak ‘n Shake

Steak ‘n Shake is an American quick-service restaurant known for its three premium items: steak burgers, milkshakes, and fries, and it was founded by Gus Belt in 1934 in Normal, Illinois.

Before starting Steak ‘n Shake, Gus used to own a gas station, and to make it more alluring to the customers, he thought of starting a small business alongside his gas station.

As such, he started offering Chicken, fries, and coleslaw to customers for 45 cents.

Eventually, he and his wife turned the gas station into a restaurant and named it Steak ‘n Shake, where Steak referred to their hallmark sandwich, and Shake referred to their milkshakes.

They have been serving wholesome food for over 85 years now and have expanded to over 550 restaurants in 28 states.

Steak’ N Shake offers franchising to individuals who have some experience in running a successful business.

It offers multiple types of franchise models and an exclusive franchise program that requires investment of only $10,000.

Sounds too good to be true? Keep on reading to find out what’s the drill.


Steak ‘n Shake Franchise Key Investment Figure

Cost Or FeesAmount
Franchise fee$25,000
Royalty fee5.5%
Marketing fee3.0%
Investment (mid-point)$816,000
Average sales$1,346,000
Minimum net worth$1,500,000
Minimum liquid capital$500,000

Steak ‘n Shake Franchise Partner Program

Steak 'n Shake Franchise Partner Program

Steak ‘n Shake offers a franchise partners program that requires only a $10,000 investment, and in return, the franchisee gets 50% of profits and ownership of the company.

However, since the company started offering this program in 2018, it has received over 35000 applications and only a few people have been selected.

Rumor has it that Steak ‘n Shake franchise Partner Program has an acceptance rate of only 1%.

Once you get accepted, you will have to complete a six-month training period. In the first year itself, you will receive 50% profit along with a guaranteed minimum salary of $100,000.

This might sound too good to be true, but with an acceptance rate of 1%, you would need a lot more than luck to get selected.

Apart from the Steak ‘n Shake franchise Partner Program, this company also offers various franchise models to invest in. Keep on reading to find out the investment amount that you will need for those.

Steak ‘n Shake Franchise Investment

You will need an investment of $815,626 on average to start a Steak ‘n Shake franchise.

However, here’s a list of different types of Steak ‘n Shake franchise models and the investment required to open them:

Freestanding$1,208,000 – $1,687,000
Non-Traditional$316,000 – $715,000
Classic to QuickService$155,970 – $344790
In-line$454,000 – $1,371,000
Roadside$705,000 – $1,199,497

How Much Does A Steak ‘n Shake Franchise Owner Make?

The revenue of each Steak ‘N Shake franchise, may vary based on the location of the franchise, operating expenses, staff members, etc.

However, as per the FDD, the Steak ‘n Shake franchise owner makes $1,346,332 in annual revenue on average. This number is based on the performance of 159 franchised restaurants operating in the year 2020.

Also, during this time, the least performing Steak ‘n Shake franchised outlets made $524,382 in annual revenue. Whereas the highest-performing outlets made $2,826,778 in annual revenue on average.

How Much Does Steak ‘n Shake Employee Earn?

How Much Does Steak 'n Shake Employee Earn

The salary of a Steak ‘n Shake employee may vary based on their skills, position, department, location, etc.

However, as per Indeed, Steak N Shake pays its employees an hourly pay of approximately $8.87 per hour for an entry-level position, say of a Housekeeper, to $17.87 per hour for a higher-level position, say, a Closing Manager.

In annual terms, the average Steak N Shake pay ranges from $15,000 per year for Busser or Dishwasher to $90,000 per year for Software Engineer.

Pros & Cons Of Steak ‘n Shake Franchise

Pros Of Steak ‘n Shake Franchise

  • Provides extensive training.
  • Provides extensive on-going corporate support.
  • Guaranteed $100,000 salary to new franchisee in the first year for Franchise Partner Program.
  • Great marketing and advertisement strategies.

Cons Of Steak ‘n Shake Franchise

  • Franchise Partner Program does not have 100% ownership rights.
  • Not a passive investment opportunity.
  • Low-profit margin.
  • External Competition.

Steak ‘n Shake Franchise Average Revenue & Profit

For a traditional Steak ‘n Shake franchise, franchise owners make net sales of $1,346,332 a year on average.

If we assume a profit margin of 15% then we can calculate that a Steak ‘n Shake franchise owner make $201,949 in net profits on average.

Financial OverviewPercentage of RevenueAmount ($)
Individual Franchise Annual Revenue100%1346332.00
Franchise Royalty Fees4.38%(58902.02)
Cost of Goods Sold (COGS)21.88%(294510.13)
Labor (Variable)11.37%(153145.26)
Total (Expenses)70.00%(942432.40)
Net Profit30.00%403899.60

Note: The displayed expenses are estimates based on industry averages and standard costs. Actual expenses may vary due to factors like location, business size, and market conditions. We recommend conducting detailed research or consulting with a financial advisor for a tailored financial analysis.

If we talk about the company itself then in the year 2020, Steak ‘n Shake made a net loss of $24.6 million. And even in 2019 and 2018, it made losses of $6.6 million and $46.9, respectively.

Steak ‘n Shake Franchise Failure Rate

Let us have a look at the data shared in the table below to find out the failure rate of the Steak ‘n Shake franchise.

Franchised Outlets:

YearOutlets at the Start of the YearOutlets at the End of the YearNet Change

For the Franchised outlets:

  • In 2019, the failure rate was (2)/185×100≈1.08%
  • In 2020, the failure rate was (24)/183×100≈13.11%
  • In 2021, the failure rate was (16)/159×100≈10.06%

Company-Owned Outlets:

YearOutlets at the Start of the YearOutlets at the End of the YearNet Change

For the Company-Owned outlets:

  • In 2019, the failure rate was (45)/410×100≈10.98%
  • In 2020, the failure rate was (93)/365×100≈25.48%
  • In 2021, the failure rate was (77)/272×100≈28.31%

Total Outlets:

YearOutlets at the Start of the YearOutlets at the End of the YearNet Change

For Total outlets:

  • In 2019, the failure rate was (18)/595×100≈3.03%
  • In 2020, the failure rate was (60)/577×100≈10.40%
  • In 2021, the failure rate was (20)/517×100≈4.06%

According to the above-mentioned data, we can see that the franchised outlets for Steak ‘n Shake declined from 2019 to 2021, showing a failure rate between 1.08% and 10.06%.

On the other hand, for company-owned outlets, the failure rate of Steak ‘n Shake was also quite high, lying in the range between 10.98% and 28.31% for the same period of time.

Overall, when we combine the data of franchise and company-owned outlets, we can see that the Steak ‘n Shake has declined in the years 2019-2021 showing a total failure rate between 3.03% and 4.06%.

Steak ‘n Shake Franchise Payback Period

To determine the Steak ‘n Shake franchise payback period let us look at this numbers:



= 815626/201949 = 4.07 = 4 Years based on median

The average investment for a Steak ‘n Shake Franchise is $815,626.

With an average profit percentage of 15%, the average profit per year is $201,949.

This means that the average payback period for a Steak ‘n Shake Franchise is 4 years, and the total investment of $815,626 would be recovered within this period.

What Is Steak ‘n Shake Known For?

Steak’ N Shake is a fast food chain that is known for its quintessential steak burgers and a wide variety of milkshakes.

What differentiates Steak ‘n Shake from their fellow competitors is that they always serve premium quality, fresh and hygienic products to their customers.

In fact, to prove this point, the founder came up with the concept of the open kitchen, where the customers could see their meat being ground right in front of them.

Another point worth mentioning is that their meat includes no preservation, antibiotics, or hormones.

So if you have never been to Steak ‘n Shake then here are some popular items on their menu that you must try:

  • Original Double’ n Cheese Steakburger.
  • Bacon Cheese Fries.
  • Classic Steak Frank.
  • White Truffle Prime Steakburger.
  • Frisco Melt.
  • Jalapeno Crunch Steakburger.
  • Patty Melt.
  • Chicken Sandwich.

Is Steak ‘n Shake A Profitable Franchise?

Steak ‘n Shake is a profitable franchise to invest in, with franchise owners earning $201,949 a year on average in net profits for traditional restaurants.

Even if we talk about the Steak ‘n Shake franchise partner program, then eligible candidates earn a fixed $100,000 plus 50% net profits in the first year itself.

However, the Steak ‘n Shake company is a loss-making company, and there has been a constant decline in the revenue and profits of Steak ‘n Shake over the past three years.

Steak ‘n Shake Franchise Earning Potential

The earning potential of a Steak ‘n Shake franchise, is dependent on a number of factors.

Although most Steak ‘n Shake franchise owners make $1,346,332 in net sales on average, the top-performing outlets have made as much as $2,190,628 in net sales.

This indicates that there might be a potential to earn more amount of profit from this franchise.

Wrap Up

Now that we have discussed the details of the Steak ‘n Shake franchise, this is what we conclude:

The Steak ‘n Shake Franchise Partner Program, which requires an investment of only $10,000, is a great opportunity to invest in. However, it has an acceptance rate of only 1%, so the chances of you getting approved for this option are pretty weak.

But, there are other franchise models that Steak ‘n Shake offers that you can invest in and expect to make $201,949 in profits on average.

The only considerable issue with this company is that over the past few years, it has been declining and making a loss.

So you must talk to the franchisor and discuss the financials before you decide to invest in this franchise.

Frequently Asked Question

What is the royalty and marketing fees for Steak 'n Shake franchise?

Steak ‘n Shake franchise charges a royalty fee of 5.5% of net sales and marketing fees of 3.0% of net sales.

What is the financial requirment to open a Steak 'n Shake franchise?

The candidate who is willing to start a Steak ‘n Shake franchise must have the following:

  • Minimum net worth of $1,500,000.
  • Minimum liquid capital of $500,000.

What is the intial franchise fee of Steak 'n Shake franchise?

The initial franchise fee of Steak ‘n Shake franchise is $25,000.

Where is the headquarters of Steak'n Shake?

The company is headquartered in Indianapolis, IN, and is a subsidiary of Biglari Holdings.

Leave a Comment