Anytime Fitness Franchise Profit, Failure Rate, Owner Salary 2024

If you are on the hunt for a fitness-related franchise opportunity that is not only profitable but also affordable, then Anytime Fitness Franchise might be the answer for you!

It is one of the best franchises to own in 2024.

In this guide, we have answered burning questions like how much does Anytime Fitness Franchise owner make, what is its profit potential, how much initial investment do you require, and more!

Make sure you give this guide a read till the end so that you do not miss out on all the necessary details about the Anytime Fitness franchise.

How Much Does Anytime Fitness Franchise Owner Make

About Anytime Fitness

Anytime Fitness is an American fitness club and franchise that was founded in 2002 by Dave Mortensen and Chuck Runyon.

This fitness club has been named as the fastest-growing fitness club in the world by IHRSA for seven consecutive years now and currently, it has a comprehensive market of 5,000 locations in 39 countries, driving in nearly 4 million people worldwide.

Anytime Fitness offers franchise opportunities to individuals without any prior experience in the field. However, they have certain criteria that you must meet in order to qualify.

To find out what you need in order to own this franchise and how much you will be able to make from it. Keep reading!

How Much Does An Anytime Fitness Franchise Owner Make?

As per the Anytime Fitness FDD 2022, Anytime Fitness franchise owner makes an average total revenue of $384,958 per year, with the lowest revenue ranging from $227,292 per year to the highest at $584,289 a year.

Please take note that this is an average number, and the Anytime Fitness Franchise owner may earn more or less than the average revenue depending on their marketing, location, demand in the area, etc.

If you wish to know more about the Anytime Fitness Franchise details, then you can check out their FDD.

Interested In Anytime Franchise?


Anytime Fitness Franchise Average Revenue & Profit

As per the Franchise Disclosure Document, Anytime Fitness franchise makes average revenue of $384,958 a year and an average net profit in owner salary of $67,367 a year.

Here’s a breakdown of the annual revenue of the Anytime Fitness Franchise across 156 locations in the year 2021.


 Average of All (1,103 Centers)Median of All (1,103 Centers)Top 1/3 Average (367 Centers)Top 1/3 Median (367 Centers)Middle 1/3 Average (369 Centers)Middle 1/3 Median (369 Centers)Bottom 1/3 Average (367 Centers)Bottom 1/3 Median (367 Centers)
Membership Revenue$291,130$263,822$419,916$402,292$270,996$268,026$182,587$183,626
Personal Training Revenue$76,406$52,880$142,122$132,291$61,796$53,775$25,379$18,441
Pay-Per-Visit Revenue$17,422$13,286$22,252$15,342$16,340$13,526$13,680$11,729
Total Revenue$384,958$347,576$584,289$540,387$349,133$347,576$221,646$227,292

Anytime Fitness Franchise Failure Rate

Here is a table showing the number of Anytime Fitness Franchise outlets that opened and closed between 2019-2021 to help you determine its franchise failure rate.

Franchised Outlets:

YearOutlets at the Start of the YearOutlets at the End of the YearNet Change

For the Franchised outlets:

  • In 2019, the growth rate was (31)/2423×100≈1.27%
  • In 2020, the failure rate was (93)/2454×100≈3.78%
  • In 2021, the failure rate was (27)/2361×100≈1.14%

Company-Owned Outlets:

YearOutlets at the Start of the YearOutlets at the End of the YearNet Change

For the Company-Owned outlets:

  • In 2019, the failure rate was (14)/28×100≈50%
  • In 2020, the failure rate was (1)/14×100≈7.14%
  • In 2021, the failure rate was (0)/13×100≈0.00%

Total Outlets:

YearOutlets at the Start of the YearOutlets at the End of the YearNet Change

For Total outlets:

  • In 2019, the growth rate was (17)/2451×100≈0.69%
  • In 2020, the failure rate was (94)/2468×100≈3.80%
  • In 2021, the failure rate was (27)/2374×100≈1.13%

According to the above-mentioned data, we can see that the franchised outlets for Anytime Fitness grew only in 2019, showing a growth rate of 1.27%. Later in the years 2020 and 2021, the failure rate was between 3.78% and 1.14%.

On the other hand, for company-owned outlets, the failure rate of Anytime Fitness was quite high, lying in the range between 50% and 0.00% for the same period of time.

Overall, when we combine the data of franchise and company-owned outlets, we can see that the Anytime Fitness franchise has expanded only in the year 2019, showing a total growth rate of 0.69%. And then later, the company experienced a failure rate between 3.80% and 1.13% in the years 2020 and 2021, respectively.

Moreover, while the stats may seem concerning and don’t paint a good picture of Anytime Fitness, it should be noted that in 2020, with the onset of the Coronavirus pandemic, all Fitness Centers saw a major hit. This explains the closedown of 94 Anytime Fitness centers in 2020.

So if we look at this in the broader sense, there was a net decline of 104 Anytime Fitness centers during these three years, so it is safe to say that Anytime Fitness survived the pandemic quite well.

Anytime Fitness Franchise Payback Period

To find out the Anytime Fitness payback period, let us do some calculations by taking into account the average profit, investment, profit percent, etc.


= 582736/67367 = 8.6 = 8.5 Years based on median

The average investment for Anytime Fitness is $582,736.

With an average profit margin of 17.5%, the average profit per year is $67,367.

This means that the average payback period for Anytime Fitness is 8.5 years, and the total investment of $582,736 would be recovered within this period.

Anytime Fitness Fees & Ongoing Costs

Franchise fee$42,500
Royalty fee$699 per month
Marketing fee$600 per month
Base Technology Fee$749
Investment (mid-point)$510,000
Payback period8.5 years
Minimum net worth$350,000
Minimum liquid capital$175,000

Anytime Fitness Franchise Initial Investment Breakdown

Type Of ExpenditureAmount – Anytime Fitness LowAmount – Anytime Fitness HighTo Whom Payment Is to Be Made
Initial Franchise/Development Fee $42,500Us
Travel and Training Expenses$3,000$3,500Vendors
Deposit and Leashold Improvements$7,871$371,142Third Parties
3 months’ rent$23,614$28,116Third Parties
Architect/Design Fees$6,000$16,080Architect
Fitness Equipment $153,010Us, affiliates, or Vendors
Technology Equipment Package$34,805$36,224Us, affiliates, or Vendors
Supplies $3,575Vendors
Interior & Exterior Signs$24,000$26,000Us or Vendors
Miscellaneous Opening Costs$10,000$11,000Vendors
Pre-Sale/Grand Opening Advertising$11,000$23,000Us or Vendors
Furniture & Fixtures$13,000$15,300Vendors
Additional Funds – 3 months$46,300$51,000Suppliers, Utilities, etc.

How Much Does An Anytime Fitness Employee Earn? 

According to Payscale, Anytime Fitness pays its employees an average of $14.58 an hour. And their hourly pay ranges from an average of $9.97 an hour to $23.99 an hour.

If we look at this in yearly terms, then Anytime Fitness pays approximately $19,627 per year for the position of a Fitness Instructor and $95,015 per year for the position of Unit Manager.

Note that this is the average number, and the salary of Anytime Fitness employees may vary depending on their designation, location, skills, department, etc.

Pros & Cons Of Anytime Fitness Franchise

Pros & Cons Of Anytime Fitness Franchise

Pros Of Anytime Fitness Franchise

  • Recognized brand
  • Offers exclusive territory protection
  • Highly profitable
  • Offers a comprehensive training program
  • Offers third-party financing
  • Site selection and construction
  • Allowed to run this with a full-time job

Cons Of Anytime Fitness Franchise

  • Internal and external competition

What Is Anytime Fitness Known For?

What Is Anytime Fitness Known For

Open 24 hours a day, 365 days a year, Anytime Fitness is known for offering well-maintained facilities, friendly and convenient options, along with top-quality exercise equipment at an affordable price.

Apart from this, they also offer various membership programs to their customer. And if you are a member of Anytime Fitness gym, then you will have free access to all the international or national branches of the gym so that you can exercise even when you are traveling.

All these factors make Anytime Fitness stand out from the rest of the gyms and fitness centers and are the reason why it is becoming one of the fastest-growing chains in the world.

Is Anytime Fitness Franchise Profitable?

To answer in short, yes, Anytime Fitness franchise is profitable.

Anytime Fitness franchise owners can make an average revenue of $384,958 annually, and after deducting all the expenses, it can make an average net profit of $67,367 annually.

This is how we calculated this amount:

Financial OverviewPercentage of RevenueAmount ($)
Individual Franchise Annual Revenue100%384958.00
Franchise Royalty Fees5.16%(19849.40)
Cost of Goods Sold (COGS)25.78%(99246.98)
Labor (Variable)13.41%(51608.43)
Total (Expenses)82.50%(317590.35)
Net Profit17.50%67367.65

Note: The displayed expenses are estimates based on industry averages and standard costs. Actual expenses may vary due to factors like location, business size, and market conditions. We recommend conducting detailed research or consulting with a financial advisor for a tailored financial analysis.

This is a decent amount of profit considering the low-cost investment of $381,575 – $783,897.

The profitability and investment of Anytime Fitness are especially good if we compare this with Anytime Fitness’ competitor, Planet Fitness.

Planet Fitness requires a hefty investment of $1,625,600 – $4,921,000, and in return, it generates an average annual profit of $154,587.

So if you are looking to invest in a fitness franchise that requires less investment and generates a good amount of profit, then Anytime Fitness is definitely worth considering.

Interested In Anytime Franchise?


Anytime Fitness Franchise Earning Potential

Any business’s profit potential depends on several factors, such as the advertising strategy, location, operating expenses, popularity in the area, etc.

So if we talk about Anytime Fitness franchise earning potential, then there has been continuous growth and demand for their fitness center and the company has been expanding.

We talk about the profit numbers; the top-performing company, Anytime Fitness, made an annual net profit of up to $149,008, so Anytime Fitness franchise earning potential is high, and individual franchises can also make this kind of money by adopting the best business practices.

Wrap Up

After looking at the nitty gritty of the Anytime Fitness franchise, this is what we conclude:

Owning an Anytime Fitness franchise does not require you to go through the rigorous qualification process.

However, you need to have a minimum net worth of $350,000 and minimum liquid capital of $175,000.

Apart from this, you can make a good amount of profit from this franchise by putting in an investment of $381,575 – $783,897.

Overall, if you are looking for an affordable and profitable fitness franchise opportunity, then Anytime Fitness is a good option for that and is definitely worth considering.

Frequently Asked Question

Does Anytime Fitness offer exclusive territory protection to franchises?

Yes, Anytime Fitness offers exclusive territory protection to franchises.

What is Anytime Fitness master franchise?

Anytime Fitness master franchise gives the franchisee the exclusive rights to sub-franchise and replicates the business strategy of Anytime Fitness concept within their international geographic region. For this, Master franchisees get the initial training and ongoing support from the headquarters team.

Does Anytime Fitness offer Veteran's discount?

Yes, Anytime Fitness offers Veteran discount on inital franchise fee and charges fee of $35,000 instead of $42,500.

Who Can Qualify for Purchasing Anytime Fitness Franchise?

For owning the Anytime Fitness franchise you simply need to have:

  • Minimum net worth of $350,000.
  • Liquid capital of $175,000.

Who owns Anytime Fitness?

Self Esteem Brands LLC. is the owner of Anytime Fitness.

Where is the headquarters of Anytime Fitness?

Anytime Fitness is an American franchise of health and fitness clubs headquartered in Woodbury, Minnesota, United States.

Who founded Anytime Fitness?

Anytime Fitness was founded in 2002 by Chuck Runyon, Dave Mortensen, and Jeff Klinger.

How many locations does Anytime Fitness have?

Anytime Fitness 5000 franchised locations in over 50 countries. It currently has 2,348 locations in the United States.

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