Jollibee is one of the most popular fast-food restaurants in the Philippines. It has been around since 1975 and has over 1000 stores nationwide.
If you’re looking to open a Jollibee franchise, read on to learn more about the franchising fees, profit potential, total investment, training requirements, restrictions and renewal terms, and potential return on investment.
With this information, you can make an informed decision about whether or not investing in a Jollibee franchise is right for you.
Let’s dive into all there is to know about becoming a Jollibee Franchisee – from start-up costs to obligations and possible investment returns.
About The Jollibee Franchise
Jollibee is the Philippines’ most prominent fast food business, with more than 900 locations throughout the country.
The Philippines’ undisputed market leader, Jollibee, has begun an aggressive international development plan with more than 100 global locations.
Check: Papa John’s Franchise
History Of the Jollibee Franchise
Jollibee is the flagship restaurant of Jollibee Foods Corp. (JFC), an international fast food restaurant with headquarters in Pasig City, Philippines.
Surprisingly, Jollibee did not begin as a fried chicken or hamburger restaurant.
Tony Tan Caktiong, the company’s founder, first launched a Magnolia Ice Cream parlor in Cubao, Quezon City, in 1978.
After noticing that his customers were clamoring for hotdogs, hamburgers, and rice meals after a few years of business, he decided to shift his focus from ice cream to hotdogs, hamburgers, and rice meals.
Jollibee quickly expanded by acquiring category leaders (pizza), Red Ribbon cakes and pastries, and Chinese fast food.
In 2015, it began buying shares in Smash Burger, a burger firm based in the United States and completed the purchase in 2018.
JFC also secured the right to run the Tim Ho Wan franchise throughout Asia-Pacific in 2018.
In 2019, it astonished the world by announcing the 100 percent acquisition of the American coffee chain Coffee Bean & Tea Leaf (CBTL).
Jollibee Franchise Model
| Initial Investment | $450,000 – $800,000 |
| Net-worth Requirement | $5,000,000 |
| Royalty-Fee | N/A |
| Area Requirements | N/A |
| Total Outlets | 1300 |
A Jollibee franchisee Must Meet The Following Requirements:
- A self-motivated entrepreneur
- Must Know how to inspire the team
- Willing to commit time to oversee his restaurant’s day-to-day operations;
- Willing to participate in full-time restaurant operations training;
- Capacity to fund the required investment.
Benefits Of Owning A Jollibee Franchise
Jollibee is a well-known brand: people of all ages, particularly in the Philippines, grew up knowing and loving the taste of Jollibee products.
People continue to support the brand until they grow up because of its taste and affordability, making it one of the largest food chains, rivaling other internationally acclaimed fast-food chains.
What Is The Process For Applying For A Jollibee Franchise?
- The Jollibee Franchise Application Form can be downloaded and printed.
- Please ensure that the form fill.
- Prepare a proposal that includes the following materials.
- Letter of Intent – contains your proposed site’s exact address, mailing address, phone numbers, and other pertinent information.
- A proximity map of the proposed site will guide our field personnel, who will go there and conduct an on-site examination.
- A detailed résumé or bio-data is required.
What Do You Get In Exchange?
This substantial investment includes the following:
- Kitchen equipment and facilities
- Fixtures and furniture
- Heating and cooling systems
- Signage
- Store constructing
Payback Period & Return on Investment
According to Jollibee, restaurant profitability determines by several criteria, including sales, market potential, investment, and the franchisee’s ability to control operating costs.
Once Jollibee has approved the application, specifics about the investment cost, return on investment, and other details will be shared with the applicant.
Jollibee Comparison
| Company | Jollibee | Popeyes |
|---|---|---|
| Founded In | 1978 | 1972 |
| Initial Investment | $450,000 – $800,000 | $50,000 |
| Franchise-Fee | N/A | $2,500-$50,000 |
| Total Outlet | 1300 | 2700 |
| Annual Revenue | $154 Billion | $556 Million |
Frequently Asked Questions
Can Jollibee finance the franchise?
No. Jollibee does not offer any financial assistance.
Can I apply for a franchise if I don't have a site or a location?
Yes, you can still apply; however, Jollibee will only process applicants who have filed for a site.
What is the duration of the training program?
The franchisee needs a three-month full-time Basic Operations Training Program (BOTP) at a certified training store.
Does Jollibee offer Franchising?
Yes, Jollibee was founded in 1978 and had been franchising since 1979.
How much does a Jollibee franchise cost?
The total investment to start the Jollibee franchise is around $450,000 – $800,000.
Who is the owner of Jollibee?
Jollibee is owned by Jollibee Foods Corporation (JFC), a Philippine-based food service company. The company was founded in 1975 and is currently headed by Tony Tan Caktiong, who also serves as the chairman of the board of directors.
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