Merry Maids Franchise Cost, Profit & Failure Rate 2024

Are you interested in starting a business related to cleaning services? If so, Merry Maids Franchise could be one of the best choices for you. It ranks among the top 10 janitorial franchises to own, and it can be started for less than $100,000.

In this article, we will explore Merry Maids Franchise, looking at key details like profits, expenses, costs, and fees. We’ll also guide you on how to become part of Merry Maids and start earning profits. So, let’s dive in.

Merry Maids franchise

About Merry Maids

Founded in 1979 by Dallen Peterson, Merry Maids is part of the ServiceClean Master Global Holding, Inc. It has become a leading name in residential cleaning services, boasting over 1685 franchise stores, with numbers growing steadily.

Merry Maids offers a residential cleaning franchise opportunity for entrepreneurs with experience in operations, finance, marketing, or similar roles. Although it’s considered a high-cost investment, third-party financing is available, and veteran discounts are offered to qualified candidates.

They also offer training programs and various types of support to help franchisees grow their businesses.

Merry Maids Franchise Model

Cost Or FeesAmount
 Initial Investment$94,480 – $144,425
 Area RequirementN/A
 Total Outlet1685

Merry Maids Franchise Revenue & Profit

The income of a Merry Maids franchise owner can change based on factors like the store’s location, type, and size. These factors also affect the profit that the owner will make.

A Merry Maids franchise owner makes $256,865 in annual sales. So if assume a profit margin of 25%, then Merry Maids franchise owner make $64,216 annually in profit, or $31 an hour.

With more experience and additional stores, it’s possible for a Merry Maids franchise owner to increase their earnings. This is how we calculated the profit of Merry Maids franchise:

Financial OverviewPercentage of RevenueAmount ($)
Individual Franchise Annual Revenue100%256865.00
Franchise Royalty Fees4.69%(12040.55)
Cost of Goods Sold (COGS)23.44%(60202.73)
Labor (Variable)12.19%(31305.42)
Total (Expenses)75.00%(192648.75)
Net Profit25.00%64216.25

Note: The displayed expenses are estimates based on industry averages and standard costs. Actual expenses may vary due to factors like location, business size, and market conditions. We recommend conducting detailed research or consulting with a financial advisor for a tailored financial analysis.

Payback Period Of Merry Maid

The investment of Merry Maid is $144,425, and the yearly profit is $64,216. So, to find out how long it will take to earn back the initial investment:

Payback Period = Investment / Yearly Profit = $144,425 / $64,216= 2.24 years

Based on these figures, it will take approximately 3 years to pay back the initial investment for Merry Maid. This time period could be longer or shorter depending on your sales, revenue, and profit figures.

Failure Rate Of Merry Maid

Franchised Outlets:

YearOutlets at the Start of the YearOutlets at the End of the YearNet Change

For the Franchised outlets:

  • In 2019, the failure rate was (4)/1009×100≈0.39%
  • In 2020, the failure rate was (5)/1005×100≈0.49%
  • In 2021, the failure rate was (4)/1000×100≈0.4%

According to the above-mentioned data, we can see that the franchised outlets for Merry Maid declined from 2019 to 2021, showing a failure rate between 0.39% and 0.4%. 


Merry Maids Training

Merry Maids offers a unique training program to all new franchisees. First, they give a pre-initial training program, which franchisees must attend from their location. The details of this pre-training are not available.

Then, Merry Maids provides an initial training program that includes 64 hours of classroom training and 10 hours of on-the-job training. This takes place at Merry Maids’ headquarters in Memphis, Tennessee, or another location chosen by the franchisor.

During the first 12 weeks, they offer business coaching through phone calls. They also host an annual three-day seminar and regional meetings that include training sessions.

Term Of Agreement & Renewal

The starting term for a Merry Maids franchise is five years. After this, a new five-year term may be available for renewal, but only if the franchise meets the franchisor’s requirements.

If the franchise is in good standing and makes enough money, renewal is possible.

Financial Assistance

Merry Maids does not offer direct or indirect financing for starting a franchise. They also don’t guarantee any promises or leases.

However, they have relationships with some banks and third-party lenders, and they may help franchisees find financing through these sources.

Aspiring entrepreneurs in the cleaning franchise realm have choices like Hoodz Cleaning1-800-GOT-Junk FranchiseServiceMaster CleanCoverall Franchise, and Chem-Dry. to consider.

Merry Maids Comparison

CompanyMerry MaidsPuroClean
Founded In19791990
Initial Investment$94,480 – $144,425$72,765-$192,615
Total Outlet1,685300
Annual Revenue$7 Million$38 Million

Frequently Asked Question

How many Merry Maids franchises are there?

Merry Maids has more than 1,685 units across the U.S.

Does the Merry Maids franchise offer finance?

Yes, Merry Maids franchisee offers third-party finance.

Where is Merry Maids headquartered?

The headquarters of Merry Maids is located in Atlanta, GA

Does Merry Maids offer franchises?

Yes, Merry Maids offers remunerative franchise opportunities to entrepreneurs.

How much does a Merry Maids franchise cost?

To become an owner of the Merry Maids franchise, investors should expect to spend around $94,480 – $144,425, with an additional amount of $37,500-$51,000 as a franchise fee.

Who owns Merry Maids?

The parent organization of Merry Maids is ServiceMaster and TruGreen LandCare.

Who founded Merry Maids?

Merry Maids was founded in 1979 by Dallen Peterson. But in 1988, ServiceMaster acquired Merry Maids from Dallen.

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