Are you looking to open up a Shake Shack franchise? This reliable and popular fast-food restaurant has become highly sought-after, with people seeking out these delicious milkshakes and burgers.
If you’re interested in franchising Shake Shacks or even just considering it as an opportunity for yourself, this blog post is for you.
Here we provide information about the costs associated with opening a Shake Shack franchise, discuss the benefits of doing so, and explore potential drawbacks to owning such an establishment.
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Interested In Shake Shack Franchise?
History of Shake Shack
Shake Shack is an American fast-casual restaurant chain founded by Danny Meyer in 2004.
It began as a hot dog cart in Madison Square Park and has since expanded to more than 250 locations across the United States and international outposts in London, Istanbul, Dubai, Toronto, Tokyo, Moscow, and Hong Kong.
In 2004, Shake Shack opened its first location in New York City’s Madison Square Park with Morgan’s Hot Dogs LLC, a stand created by 11-year-old entrepreneur Max Goldberg that was later bought by Danny Meyer.
Meyer wanted to create an environment where people could relax and have fun while enjoying great food and drinks.
Under his leadership, the chain grew exponentially through 2013, when it announced its IPO.
In 2016, the chain opened its first international location in London’s Covent Garden, and since then has added locations in Istanbul, Dubai, Toronto, Tokyo, Moscow, and Hong Kong.
In 2017 they entered into a partnership with UberEATS to expand delivery options to their customers.
The company also produces frozen confections, such as ice cream sandwiches and concrete mixers.
The menu includes burgers, flat-top dogs, crinkle-cut fries, and shakes made from premium ingredients like antibiotic-free beef patties and all-natural sugar cane sodas.
Shake Shack continues to be dedicated to high-quality products combined with an enjoyable atmosphere for customers.
About The Shake Shack
Shake Shack is more than just a regular hamburger establishment; it also provides a fine dining experience costing roughly $5.50 per burger to compensate for higher-quality ingredients and higher wages for its employees.
Even though their menu restricts to only five burgers, they emphasize quality over quantity by offering gourmet burgers free of additives.
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Menu Of Shake Shack
Shake Shack has created a delectable menu that keeps consumers returning.
There are hot dogs, beef burgers, fried chicken burgers, and crinkle-cut fries to choose from according to your choice.
On the other hand, Shake Shack knows its unique dessert menu consisting of frozen custard items.
In addition, its standard menu item makes with high-quality ingredients, such as 100 percent Aberdeen Angus beef from grass-fed cows on UK meadows.
Does Shake Shack offer Franchising or Licensing Opportunities?
Shake Shack operates differently from a typical franchise model. While they do have partnerships with exclusive operators outside of the U.S. who license and run Shake Shack locations, they do not franchise within the U.S. nor do they have any plans to do so in the future.
Therefore, Shake Shack can be considered a company that utilizes licensing agreements with selected partners rather than a traditional franchise.
Shake Shack Alternatives
| Company | Jollibee | Steak N Shake |
|---|---|---|
| Founded In | 1978 | 1934 |
| Initial Investment | $450,000 – $800,000 | $1,476,250 to $2,420,500 |
| Franchise-Fee | N/A | $25,000 |
| Total Outlet | 1300 | 600 |
| Annual Revenue | $154 Billion | $263.14 Million |
Frequently Asked Questions
Is Shake Shack a Franchise or Corporation?
Currently, Shake Shack doesn’t offer franchises, but some of its units are operated via licensing agreements.
How much does a Shake Shack franchise Cost?
Currently, Shake Shack is not offering a franchise; therefore, no information is available related to the cost of the Shake Shack franchise.
Who is the owner of Shake Shack?
Shake Shack is owned and operated by the Union Square Hospitality Group, founded by renowned restaurateur Danny Meyer.
Amit Gupta is the founder of DrFranchises – a digital marketing agency that helps brands rank better on Google Maps through local SEO strategies. Amit has over 11 years of experience in digital marketing, SEO, email marketing, and social media marketing. He’s also the owner of multiple franchises and has helped countless brands achieve success online. When he’s not working, Amit can be found playing with his dog.