Is BareMinerals Going Out Of Business 2024?

About BareMinerals

BareMinerals was founded in 1995 by Leslie Blodgett. She started a mineral makeup company that sold foundations, blushes, eyeshadows and mnay more items.

Who Owns BareMinerals?

In 2010, Shiseido acquired BareMinerals for $1.7 billion. Later in 2021, the brand got acquired again by Advent International. The deal was closed for $700 million in 2021.

What Is Orveon?

Orveon is a new parent company of BareMinereals, Buxom and Laura Mercier. This was formed after the deal by the Advent International

Is BareMinerals Closing?

BareMinerals is partially going out of business. It has been acquired by the Advaent International and will be operating under the comoany.

Why Is BareMinerals Closing?

The parent company of BareMinerals, Shiseido couldn't handle the outbreak of pandemic and thus made the decision to sell off the company.

The Evolution Of BareMinerals 

After the acquisition, the Advent International is working towards transforming the brand from bare minimum to a gobla brand. It has started working on changing the plastic bottles and jars.

The Future Of BareMinerals

Orveon Global is working to double down the company's business through organic growth. It is working to turn the product into clean and sustainbale products.